Publisher: Viction:ary 2008 ISBN: 9789889822958 Format: Paperback, 240pp, 255x210mm
Simply Packaging examines the evolving art of packaging design and its reflection of the times. Examining the subject in three main sections - Brand Seduction (branding & identity), Lifestyle Stimuli (lifestyle products) and Gobbling Desires (for food & beverages), the title features the hottest packaging design from around the world.